Workspace: the shared container for brand context, people, AI credits, connected platforms, content, and settings. Everything in RShift is scoped to one workspace.
Member role: what a person can do in a workspace. Owner, Admin, Editor, or Viewer.
RShift AI
RShift AI: the in-product AI workspace for generation, analysis, skills, and business tool calls.
Model collection: the stable capability name RShift routes to, in the form rshift-{capability}-models. Capability codes are tts, stt, trans, and privacy.
Skill: a reusable, on-demand workflow RShift applies when a matching task comes up.
Knowledge: persistent workspace context RShift reads before it works.
AI credit: the user-facing billing unit for AI usage. Credits are derived from real provider cost.
Sites
RShift Sites: the product entry point for complete websites and help centers.
Website: a group of public pages with a shared identity and access point. Standard hosted websites use handle.shift.fyi.
Help Center: a website for public help categories and articles. Standard hosted help centers use handle.tidy.help.
Page project: a workspace-owned generated application with its own source and version history, independent of its eventual domain.
Project source: the complete editable file tree of a generated application. It excludes dependencies, build output, runtime secrets, and live business data.
Project version: a coherent point in a project source history, shared by all files changed in one accepted edit.
Publication: a running release tied to a specific project version and backend environment.
Content, channels, and publishing
Content item: one piece of workspace content, with its variants, status, and history.
Channel: a connected external platform account RShift can read from or act on.
Channel capability: a normalized action or data surface a channel provides, such as publishing an article or reading followers.
Publication job: a planned publishing task that decides what goes to which channel and when.
Publication delivery: the channel-specific execution record for a publication job, storing provider ids, status, errors, and metadata.
Growth and visibility
Search presence project: a workspace-owned SEO and GEO target, owning the site origin, locales, keywords, competitors, prompts, schedule, and budget.
Search presence target: one tracked keyword, competitor domain, or AI prompt.
Finding: a deduplicated issue or opportunity derived from evidence, with severity, recommendation, and target URL.
Remediation: converting an eligible finding into a revision-checked source change. It never publishes directly.
Attribution: mapping recorded results back to the content, channel, and campaign that produced them.
Automations and monitoring
Automation definition: a workspace-owned task specification: trigger, schedule, prompt, skills, config, and status.
Automation run: one execution, with its own snapshot, timeline, output, and terminal status.
Monitoring task: a workspace-owned specification of what to watch, from which sources, in which regions, and how often.
Phone Agent: the device app RShift uses for workflows that require a phone environment.
Integrations and MCP
Integration: an authorized connection to an external platform account.
MCP Gateway: the single OAuth entry point that exposes RShift tools to your own AI clients.
RShift Connect: the Chrome extension that lets RShift work with the page in front of you.